MUNHAKDONGNE PUBLISHING GROUP · WEBSITE RENEWAL PROPOSAL
Munhakdongne Publishing Group homepage renewal proposal
Brand interpretation, information structure, UI design, reading experience
CONTENTS
Munhakdongne opened in 1993 with two collections of fiction and prose. It is now a publishing group with over twenty brands and affiliates, and its book list includes 8,784 books.
BlueCanvas has been creating and operating the Munhakdongne website, Book Club Munhakdongne, and Weekly Munhakdongne since 2015. We proposed a renewal direction for what the next website should look like based on questions we gathered while working together for nearly 10 years. This page is a record of those proposals.
I first read the neighborhood as a number.
The year Munhakdongne opened its doors
Books (types) added to the book list
Quarterly 『Munhakdongne』
2026 fall volume
Munhakdongne City Line
Most recent number
Complete World Literature
Most recent number
Publishing Group's
Brands and Affiliates
Number source: Munhakdongne website public data (as of October 2026)
8,784 volumes books and twenty of them over The name is living In the neighborhood, The reader today read one Volume 9 how Shall we meet?
While running the website, I heard similar stories several times from the editorial department and readers. I organized the stories one by one, as if marking them with a red pen on proofreading paper.
The book list could be divided into categories, brands, and series, but it was ultimately a long list organized by publication date. Readers who were still undecided about what to read needed a different starting point.
You can also choose by mood and topic
Nanda and Elixir, the bookseller and the storyteller have different readers, speaking styles, and covers. However, on the website, only names of the same size were placed in the filter.
Each brand has its own house and nameplate
Munhakdongne, Book Club Munhakdongne, Dokpa, and Weekly Munhakdongne were created at different times, so the speaking style and length on screen were slightly different. To the reader, it is all the same Munhakdongne.
Connected like alleys in a neighborhood
Instead of age or gender, people were divided by the reason they came to the website. This is because if the reason is different, what you look for on the first screen will also be different.
“I’d like you to pick just one book that fits your heart these days.”
In design, Bookshelves to choose according to your mood
“Where can I see this year’s competition schedule and manuscript volume?”
In the design Manuscript contest information
“I wish there were books and class materials to read with my children in one place.”
In design Schools and libraries
“I don’t want to miss out on new books and event news coming to our bookstore.”
In the design Neighborhood bookstore news
“When 3 p.m. comes, I want to continue reading right from where I left off yesterday.”
In the design Weekly Munhakdongne reading screen
“Various imprints and affiliates originating from Munhakdongne are working together, each creating a rich and colorful world of books with their own unique sound and light.”Introduction to Munhakdongne Publishing Group
In 1993, Munhakdongne began with two collections of fiction and prose.
Brands ranging from children's and comics, arts and humanities, mysteries and essays lined up one by one to form bookshelves.
The sight of book spines of different heights and colors standing side by side resembles the skyline of a neighborhood where people live together. The website graphics started here.
From a homepage that sells books,
to a town where books live.
The cover is the face of the book that editors and designers thought about for the longest time. The screen supports quietly like paper, without cutting the cover or covering it with text.
Before I make a long list, I will first tell you about the book we will meet today and my first impressions of it. This is because the time you choose is part of the reading experience.
It goes from book to author, from author to series, and from series to book club. Even after you finish reading a book, you should always have somewhere else to go.
On the publisher's website, the photo should be a background that makes the cover stand out. We set a standard for conveying the atmosphere through the movement of hands and where books are actually placed, such as desks, bookshelves, local bookstores, and libraries.
Hundreds of new covers come out every year. When your website adds color, it competes with the cover. So, the background was made of off-white paper, the letters were made with ink, and only a single strand of string in the book was left as the accent color.
OPTION 1 · Ink and white paperThe black color of the logo was taken as is. It's solid but cold like a newspaper, and the white cover is buried in the white background and the border has disappeared.
OPTION 2 · All colors on the coverWhen colors were given to each field, the screen competed with the cover. There were no signs similar to the background color at all.
OPTION 3 · Paper, ink, and dividing lineOn an off-white background, the borders of both light and dark covers are vivid. The red band is only used for news and current location.
The background resembles book paper. It is easier on the eyes than pure white, and the edges of the white cover do not disappear.
This is the color of the text and logo. It's a shade warmer than pure black, so it goes well with off-white.
Write in letters that take a step back, such as the author, date, or description. Even on off-white it exceeds 4.5:1.
Only used to display new books, current tab, and action buttons. Leave only one strand, like a strap in a book.
It is the basis for the Weekly Munhakdongne series, night mode, and dark scenes.
This is a secondary color used for the book spine skyline and card background. Letters are always written in ink.
I placed a cover as bright as the line of sight and a cover as dark as a collection of world literature on the same screen and only changed the background color. You can compare for yourself by clicking the button below.
On the off-white background, most of the covers maintained their outlines. The white cover has a clear border thanks to its one-tone dark background, and the black cover has a clear border thanks to its light background.
This is the proportion of color on a screen. For the diaphragm, only 2 out of 100 is used.
literature
Noto Serif KR · 400–900neighborhood
Pretendard · 400–900The solid gothic style of the Munhakdongne logo was used to guide the way, such as menus and buttons. Myeongjo, which resembles the main text of a book, was written in places where the story flows, such as in the book title, introduction, and series.
Even within one screen, the font changes when roles change. So readers can know where to press or read without having to learn anything.
The spine indicates the category and brand, the divider indicates the current location and new news, and the underline indicates must-read sentences. Anyone who reads the book already knows all three, so there is no need to explain them further.
Try pressing the tab. The strap moves to its current position.
The four design proposals were evaluated together based on seven criteria. The most important criteria were whether the cover stood out and whether the operation of uploading a new book every week was light. This is because publisher websites have to accept hundreds of new covers every year.
“Today’s sentence” and Myeongjo typography
Weekly Munhakdongne's Night Mode Read
Map menu and crescent, half moon, and full moon reading steps
The advantages of the design proposal that were not adopted were not discarded but moved to the alley of Proposal A.
Among the screens of the final proposal A, we selected the four areas that readers pass most frequently and designed them separately. You can view all of the screens below by clicking directly.
I restock my bookshelf with moods and topics so I can get started even if I don't know the field.
It's no one's responsibility
A bad day is a good day
Slurp
Across the ages
macbeth
Ino Gidam
When sadness first awakens
The sun opens the door
Animals, AI, God
dark street of shops
great wealth
Giving a paper doll a bath
In global terms,
America is divided
God bless you
Jay
Raw fish, raw fish, raw fish
A grain came rolling around.
birth of japan
liberation day
《Mysteria》 No. 65
grape
Chodori and the Troubled Forest 2
eight universesI put 24 volumes on the shelf.
Instead of cutting the cover, I put it on a shelf and gathered bibliographic information and where to go next on one screen.
Poet Park Pan-sik's 『A Bad Day is a Good Day』 is published as Munhakdongne's 256th poetry collection.
The first sentence of the publisher's book introductionMunhakdongne poet line Shows numbers 255 and 256 side by side, and continues with the full list of the series.New episodes are posted every day at 3pm from Monday to Friday. It remembers where it was read, and the reader chooses the font, size, line spacing, and background.
At three o'clock in the afternoon, sunlight falls diagonally on the glass door of a local bookstore. At that time, the owner takes out each new book and strokes the cover with the palm of his hand. A book that no one has opened yet smells like paper.
I find the page I finished reading yesterday and pull the drawstring. The story was quietly waiting where I stopped. A bicycle passes by the window, and the next sentence begins slowly.
The text is an example sentence written by BlueCanvas for screen design.
Munhakdongne's public offering and general submissions were collected in one manuscript. The name of the award was placed one letter at a time in each column of the manuscript so that each column could be read to indicate what to prepare.
Contest name and number of rounds: Munhakdongne contest page (as of October 2026)
Instead of a publishing group's departmental structure, we regrouped the menus around what readers want to do. The magazine in 「Books/Authors」 was moved out separately, and the notices in 「Customer Center」 were moved to 「Neighborhood News」.
Six routes depart from Home, and Book Club Munhakdongne, Dokpa, Weekly Munhakdongne, and Café Comma are grouped together as family stops where you can transfer from any route.
New books · Curation · Series · Award-winning works · Authors
Quarterly Munhakdongne · Mysteria
Contest information · Announcement of winning works · General submission
Class materials, artist lecture, original painting exhibition, book curation
Notices · Events · Recruitment · Newsletter
Publishing Group · Brand · History · Directions
The first place you open the Munhakdongne website is often your mobile phone. Even on small screens, search and this week's new books were placed on the first screen, and covers were selected by swiping to the side.
BlueCanvas has been with Munhakdongne since 2015 by creating and operating the website, Book Club Munhakdongne, and Weekly Munhakdongne.
The questions I set while preparing the proposal always became the standard for my work during that time. I first ask how to make the cover stand out, what path to open first for new readers, and where to lead after reading a book.
New books, magazines, contests, and school and library news. News from Munhakdongne is constantly updated here.
The homepages of publishers, media, and cultural institutions are places where stories that are read for a long time are contained.
We will start by organizing who comes to read them.
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