媛쒖슂 諛??듭떖 ?몄궗?댄듃
硫붽?議댄겢?쇱슦?쒕뒗 援?궡 ??쒖쟻???대씪?곕뱶 留ㅻ땲吏???쒕퉬??湲곗뾽?쇰줈, ?뷀꽣?꾨씪?댁쫰 怨좉컼????곸쑝濡?蹂듭옟??硫?걔룻븯?대툕由щ뱶 ?대씪?곕뱶 ?섍꼍??怨꾪쉷쨌援ъ텞쨌?댁쁺源뚯? 吏?먰빀?덈떎. ??由щ럭?먯꽌???섏씠吏 ?곷떒??媛移??쒖븞 ?꾨젅?대컢, ?뱀뀡 媛??섎? ?⑤씫 援щ텇, 肄섑뀗痢??ㅼ틦?대뵫(?ㅻ뜑쨌?뚯젣紐㈑룹슂?쎈Ц) ??泥?10珥?媛?낆꽦??吏곴껐?섎뒗 ?붿냼瑜?吏묒쨷?곸쑝濡?愿李고뻽?듬땲?? ?뱁엳, 湲곗닠 釉뚮옖?쒓? ?뷀엳 鍮좎????섍린???섏뿴?????臾몄젣-?닿껐-?깃낵???쒖궗 援ъ“瑜??좎??섎뒗吏, CTA媛 ?겶룹쨷쨌?섎떒?먯꽌 ?쇨??섍쾶 由щ뱶 ?앹꽦?쇰줈 ?곌껐?섎뒗吏 ?뺤씤?덉뒿?덈떎. 寃곌낵?곸쑝濡??섎Ⅴ?뚮굹(?섏궗寃곗젙?먃룹떎臾댁옄)蹂??뺣낫 ?ㅺ퀎??鍮꾧탳??紐낇솗?덉쑝?? 耳?댁뒪 ?ㅽ꽣?붿쓽 留λ씫 ?쒓났, ?꾪솚??留덉씠?щ줈移댄뵾, ?뱀뀡 媛??쒓컖???鍮??됀룹뿬諛굿룻??댄룷 泥닿퀎)?먯꽌??媛쒖꽑 ?ъ?媛 蹂댁??듬땲??
釉뚮옖??寃쏀뿕怨?移댄뵾 ??/h2>
釉뚮옖???덈꺼?먯꽌???좊ː쨌?덉젙?굿룹쟾臾몄꽦 ?ㅼ썙?쒓? ?쒓컖?곸쑝濡???諛섏쁺?섏뼱 ?덉뒿?덈떎. ?ㅻ쭔 泥??붾㈃???ㅻ뱶?쇱씤? ?섏슦由ш? 臾댁뾿???섎뒗媛?숇낫???섍퀬媛앹뿉寃??대뼡 寃곌낵瑜??쒓났?섎뒗媛?숇줈 ?щ같?댄븯硫?硫붿떆吏 ?뚯썙媛 媛뺥빐吏묐땲?? ?? ?쒗겢?쇱슦???댁쁺?????덉쟾?섍퀬 鍮좊Ⅴ寃뚢앹? 媛숈? 寃곌낵 以묒떖 移댄뵾 ?? 洹쇨굅(?꾨Ц ?몃젰쨌?덊띁?곗뒪쨌?뚰듃?덉떗)瑜?3?ъ씤??諛곗?濡??뺤텞 ?쒖떆?섎㈃ ?섏궗寃곗젙?먭? 鍮좊Ⅴ寃??좊ː瑜??뺤꽦?????덉뒿?덈떎. ?먰븳 B2B ?ъ씠???뱀꽦??2~3??蹂듯빀 洹몃━?쒖뿉???뺣낫 諛?꾧? ?믪븘吏????덉쑝誘濡? 湲?臾몄옣??吏㏃? 援щЦ?쇰줈 ?섎늻怨??숈궗 以묒떖???λ룞???쒗쁽???ъ슜???ㅼ틦??移쒗솕??/span>瑜??믪씠??寃껋씠 醫뗭뒿?덈떎. ?섏씠?쇱씠??諛뺤뒪(Quote/Insight)? ?レ옄 而댄룷?뚰듃(吏?쑣룹꽦怨?瑜?議고빀???섍퀬媛?媛移섃숇? ?덉뿉 ?꾧쾶 留뚮뱶??寃껊룄 ?④낵?곸엯?덈떎.
UX/UI 援ъ“? ?곹샇?묒슜
?ㅻ퉬寃뚯씠?섏? ?뺣낫 ??씠 ?볦? B2B ?ъ씠?몄쓽 ?쒓퀎瑜?怨좊젮?섎㈃ 鍮꾧탳??洹좏삎媛??덇쾶 援ъ꽦?섏뼱 ?덉뒿?덈떎. ?ㅻ쭔 2李??쒕∼?ㅼ슫?먯꽌 ??ぉ紐낆씠 ?좎궗??寃쎌슦 ?섎? 援щ텇 ?덉씠釉?/span>(?? ?붾（???쒕퉬???덊띁?곗뒪)??紐낆떆?섍퀬, 洹몃９ ?ㅻ뜑???ㅻ챸 ?띿뒪????以?瑜??쒓났?섎㈃ ?먯깋 ?쇰???以꾩뼱??땲?? 而댄룷?뚰듃 李⑥썝?먯꽌??移대뱶, 諛곗?, ?꾩씠肄? ?됱긽 ?ъ슜???쇨??곸씠?? CTA 諛곗튂???곷떒쨌以묐떒쨌?섎떒 ?????듭빱?숇줈 ?щ같?댄븯硫??꾪솚 ?좊룄?좎씠 ?좊챸?댁쭛?덈떎. ?쇱쓽 ?먮윭/?깃났 ?곹깭, 鍮꾪솢???몃쾭/?ъ빱???곹깭 ???곹깭 ?붿옄??/span>??紐낆떆?곸쑝濡??뺤쓽?섍퀬, ???꾨뱶 ?ㅻ챸(Placeholder vs. ?꾩?留?????븷??遺꾨━?섎㈃ ?낅젰 ?ㅽ뙣?⑥쓣 ??텧 ???덉뒿?덈떎. ?좊땲硫붿씠?섏? 怨쇳븯吏 ?딄쾶 ?뱀뀡 ?꾪솚怨??명꽣?숈뀡 ?ъ씤?몄뿉留??곸슜???쇰줈??理쒖냼??/span>瑜?沅뚯옣?⑸땲??
IA? SEO 理쒖쟻??/h2>
IA(?뺣낫援ъ“)???섎룄????洹쇨굅 ???ㅼ쬆(?щ?) ???꾪솚?숈쓽 ?꾪삎???쇰꼸???곕Ⅴ怨??덉쑝?? 耳?댁뒪 ?ㅽ꽣?붿쓽 臾몃㎘???붿빟 移대뱶?먯꽌 異⑸텇???꾨떖?섏? ?딅뒗 ?먯씠 ?꾩돺?듬땲?? 媛??щ?留덈떎 臾몄젣-?묎렐-?깃낵瑜?3以??붿빟?쇰줈 ?몄텧?섍퀬, ?곗뾽/洹쒕え/?꾩엯 ?붾（???쒓렇瑜??④퍡 ?쒓린?섎㈃ 由ъ뒪???ㅼ틦???띾룄媛 利앷??⑸땲?? SEO 愿?먯뿉?쒕뒗 ?쒕ぉ 泥닿퀎(H1/H2/H3) ?뺥빀?? 硫뷀? ?ㅻ챸 140~160??理쒖쟻?? OG/Twitter 移대뱶 援ъ꽦? ?묓샇?⑸땲?? 異붽?濡? 怨좉컼 臾몄젣 ?ㅼ썙???? 鍮꾩슜 理쒖쟻?? 媛?⑹꽦, 蹂댁븞 以?? 湲곕컲??FAQ ?ㅽ궎留?/span>瑜??섎떒???꾩엯?섍퀬, ?섏씠吏 濡쒕뵫 ??鍮꾨룞湲??ㅼ쟻/吏???곗씠?곕? 吏???뚮뜑留곹븯硫?寃??媛?쒖꽦怨?泥대쪟 ?쒓컙???④퍡 媛쒖꽑?????덉뒿?덈떎.
?깅뒫怨??묎렐??/h2>
?뺤쟻 ?먯뀑??Lazy-load ?곸슜怨??대?吏 ?щ㎎(WebP/AVIF) 蹂묓뻾 ?쒓났???듯빐 LCP 媛쒖꽑 ?ъ?媛 ?쎈땲?? ?꾩쁺???덉뼱濡쒕뒗 怨좎젙 ?댁긽???? 1600px)? ?ш린 ?뱀꽦 吏??width/height)???④퍡 ?꾨떖?섎㈃ CLS 蹂?숈쓣 以꾩씪 ???덉뒿?덈떎. ?묎렐??痢〓㈃?먯꽌??ARIA ?쇰꺼??二쇰줈 踰꾪듉/?좉??먮쭔 ?곸슜?섏뼱 ?덈뒗?? ?대퉬寃뚯씠??硫붾돱쨌?쒕∼?ㅼ슫)????븷怨??덉씠釉?紐낆떆, ?ъ빱??留??鍮? ?ㅻ낫???몃옪 諛⑹?媛 以묒슂?⑸땲?? ???낅젰 而댄룷?뚰듃?먮뒗 ?ㅻ쪟 硫붿떆吏? ?곌껐??aria-describedby ?띿꽦??遺?ы븯怨? ?됱뿉留??섏〈?섏? ?딅뒗 ?곹깭 ?꾨떖??蹂댁옣?섎룄濡??ㅺ퀎?댁빞 ?⑸땲?? ?깅뒫 紐⑤땲?곕쭅? ?ы썑 遺꾩꽍蹂대떎 ?ъ쟾 ?덉궛 湲곕컲(?대?吏/JS 諛붿씠???곹븳, 3rd party ?ㅽ겕由쏀듃 ?쒗븳)?쇰줈 ?댁쁺?섎㈃ 諛고룷 ?덉젙?깆씠 ?믪븘吏묐땲??
The Blue Canvas ?뚭컻
The Blue Canvas???곗씠??湲곕컲??UX 由ъ꽌移섏? ?ㅺ퀎, ?붿옄???쒖뒪??援ъ텞, SEO/肄섑뀗痢??꾨왂, ?깅뒫 理쒖쟻?붾? ?듯빀 ?쒓났?섎뒗 ?붿????뚰듃?덉엯?덈떎. 蹂듭옟??B2B 湲곗닠 ?곸뿭?먯꽌 ?섏궗?⑹옄 媛移섃숇? 以묒떖???먭퀬 ?뺣낫援ъ“, ?명꽣?숈뀡, 移댄뵾 ?쇱씠?낆쓣 ?뺣젹???꾪솚?⑥쓣 ?ㅼ쭏?곸쑝濡?媛쒖꽑?⑸땲?? ?덇굅??援ъ“??由щ뵒?먯씤, 而댄룷?뚰듃?? ?붿옄???좏겙 泥닿퀎 ?섎┰, ?щ궡 CMS/?붿옄???댁쁺 媛?대뱶 ?쒖옉 ???붾뱶?ъ뿏???묒뾽??吏?먰빀?덈떎. ?꾨옒 留곹겕?먯꽌 ??留롮? ?щ?? ?꾨줈?몄뒪瑜??뺤씤?섏떎 ???덉뒿?덈떎.
寃곕줎 諛??ㅼ쓬 ?④퀎
硫붽?議댄겢?쇱슦?쒕뒗 ?띾????덊띁?곗뒪? 湲곗닠 ?좊ː?꾨? 蹂댁쑀??留뚰겮, 泥??붾㈃ 媛移??쒖븞??紐낅즺?? 耳?댁뒪 ?ㅽ꽣??留λ씫 媛뺥솕, CTA ?쇨????뺣퉬留뚯쑝濡쒕룄 鍮좊Ⅸ ?꾪솚 媛쒖꽑??媛?ν빀?덈떎. ?④린?곸쑝濡쒕뒗 ?대퉬寃뚯씠???뺣낫 洹몃９ ?ъ젙?? 耳?댁뒪 移대뱶 3以??붿빟, ???곹깭쨌?묎렐??紐낆꽭 ?낅뜲?댄듃瑜?沅뚯옣?⑸땲?? 以묎린?곸쑝濡쒕뒗 ?붿옄???좏겙 湲곕컲??而댄룷?뚰듃 ?쒖뒪??/span>??援ъ텞???섏씠吏 異붽?/媛쒗렪 ???덉쭏???쇱젙 ?섏? ?댁긽?쇰줈 怨좎젙?섍퀬, ?대?吏쨌?ㅽ겕由쏀듃 ?덉궛???댁쁺?섏뿬 ?깅뒫 ?몄감瑜??쒖뼱?섎뒗 寃껋씠 諛붾엺吏곹빀?덈떎. 留덉?留됱쑝濡? ?깃낵 吏??臾몄쓽, 寃ъ쟻, ?ㅼ슫濡쒕뱶)? 肄섑뀗痢?吏??泥대쪟, ?ㅽ겕濡? ?대┃)???곕룞 ??쒕낫?쒕? ?듯빐 媛???ㅽ뿕-?숈뒿??吏??媛?ν븳 理쒖쟻??猷⑦봽瑜?留뚮뱾硫??깃낵媛 ?덉젙?곸쑝濡??꾩쟻?⑸땲??